Haypp Group Relaunches NicoLeaks.com, Expanding Public Access to Independent Nicotine Pouch Test Results
Haypp Group relaunched NicoLeaks.com, a publicly available database of independent nicotine pouch testing results,
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Redesigned site marks five years of NicoLeaks with an expanded library of published laboratory reports, product-level data and easier access to results
Washington, D.C. – September 21, 2026 – [KOREWIRE] — Haypp Group, parent company of Nicokick.com and Northerner.com, today relaunched NicoLeaks.com, a publicly available database of independent nicotine pouch testing results. The redesigned site features streamlined navigation, dedicated product pages and expanded product information, giving adult consumers who currently use tobacco or nicotine, researchers, journalists and policymakers easier access to the data.
“We launched NicoLeaks five years ago because meaningful debate about nicotine pouches should be grounded in independent data people can inspect for themselves,” said Lindsay Reese, PhD, Senior Scientific Content Manager at Haypp Group. “The redesigned platform makes that information easier to find, compare and follow over time, while continuing NicoLeaks’ original purpose: bringing greater transparency to product composition and helping raise the standard of discussion across the category.”
NicoLeaks publishes independent measurements of product composition and shows whether test results align with declared product specifications. That level of detail is not always available on consumer packaging, even as nicotine pouches are sold in a growing number of markets. The testing assesses composition only. It does not evaluate health effects, and the inclusion of a product in the database does not mean the product is safe or risk-free.
The updated database allows users to filter and compare laboratory results by nicotine content, pH, moisture level and market. Each entry identifies the source and date of analysis, helping users understand how a product has been tested over time.
Testing is conducted by Eurofins, an independent laboratory with expertise in oral nicotine product testing. Products are analyzed across compositional parameters that include nicotine content, pH, moisture, tobacco-specific nitrosamines, and trace metals. The reports are free to view and download through NicoLeaks.
The relaunch comes as researchers, regulators, and industry scientists gather in Charlotte, N.C., for the Tobacco Science Research Conference (TSRC). On September 21, Haypp Group’s Dr. Marina Murphy, Senior Director of Scientific Affairs, and Dr. Lindsay Reese will present “Compositional Profiling of Nicotine Pouches: Insights from 400+ Products Tested in 2025,” drawing on data from independent laboratory testing.
Haypp Group plans to expand NicoLeaks in the coming months with scientific articles, presentations and other educational resources.
About Haypp Group.
Haypp Group is a leading global e-commerce company specializing in oral nicotine products. With roots in Scandinavia, Haypp uses its regulatory expertise and e-commerce leadership to serve more than 1.1 million consumers Operating through eleven distinct e-commerce brands, the Group is active in the U.S. and five countries in Europe Haypp Group’s e-commerce sites include: Nicokick.com and Northerner.com.
Important Information: Nicotine is addictive and intended only for adults age 21 and over who currently use tobacco or nicotine.
Media contact:
Megan Hanson, Avaans Media
haypp@avaansmedia.com
